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What is the most effective
way of selling air conditioning to schools?
Most schools in the UK consist of buildings
that were erected in the 1960s and 1970s, long before anyone had to worry about
the heat generated by computer servers or the effects of global warming.While some are now being replaced, most are
either having individual room refurbished or are having to attempt to update
facilities that were designed for a completely different approach to education.
Fortunately, during the past 15 years the
amount of money schools have to spend has doubled and this trend continues as
the government maintains its views that the key to the improvement of life in
the UK
is the improvement in the quality of schooling.
Schools therefore are not affected by the
current recession and around half of the schools in the UK have already
made at least one air conditioning purchase.
But who makes the decision? How
is the purchase arranged? And what is
the equipment used for?
The report, 'Air Conditioning in Schools' answers these questions. It
is based on a survey of schools conducted in December 2008 among schools with air conditioning and
schools without.It
looks at who makes the decision to buy, what influences them, and where and how
the air conditioning is used.It also
looks at those schools that do not have any air conditioning, and asks why
not.
It also reports on the most effective methods
of promoting air conditioning to schools, as well as examining which schools
are the ones most likely to make a purchase either to replace old air
conditioning, or to buy for the first time.
The report is backed up by a free advice
service once you have read the report you are able to get further information
on ways of promoting air conditioning to schools either by email or by
phone.There is no additional charge for
this follow-up service.
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