So fundamental is the notion of Enterprise
to our society that it is rather sad to think that many young people leave school –
and indeed many leave university – without much of an idea as to what
enterprise is all about.
One way or another they earn money, and generally speaking
they spend it. But the whole basis of
the system, and their part within it, can often remain a mystery.
It was because of the utterly fundamental nature of
enterprise within our society, and the fact that so many young people don’t seem
to grasp what it is all about, that we commissioned “Enterprise Education: The
Written by a teacher who went on to set up his own
successful business this copiable volume starts from a detailed review of what
Enterprise Education is, and then helps the students come to terms with what
the world of business is all about.
The volume explores the notion of Enterprise
and how it can be applied throughout the school, as well as examining the
career implications of enterprise.
The volume then covers the setting up of a work-related
programme before going into examples of enterprise opportunities including simulations, school generated projects and
engagement with business.
At the end of the book there is a set of forms that can be
used in terms of an agreement with companies over work experience, report
forms, placement letters, etc etc.
Enterprise Education: The Complete Coursebook includes everything
that is required for the successful implementation of the Key Stage 4
Enterprise Education programme, from classroom teaching materials to an
in-service training programme, from work-based learning modules to simulations
and live enterprise projects.
Enterprise Education: The Complete
- INSET activities – as a
result of which staff will feel confident in their knowledge and
understanding of the enterprise culture within industry and how it will
impact on pupils who are exposed to it.
- Champions of Enterprise:
Pupils can evaluate local business enterprises and draw their own conclusions
as to which firms are truly involved in enterprise culture.
Mini-enterprises in which pupils can engage in an enterprise activity in a
- School generated projects:
Pupils organise an actual event or act in the local environment in a
planned and organised way.
- Real life situations: The
Coursebook sets out programmes which ensure that the organisation, the
school and the pupil all work together to generate a true understanding of
Cat No: 978 1 86083 860 6